Meridith Rojas

Instagram @meridithvaliandorojas

Twitter @mvaliando


Meridith Rojas is the Co-Founder and CEO of DigiTour Media, the largest producer of live events featuring social media talent. In her role as CEO, Valiando Rojas has overseen the production of over 500 live events and hundreds of thousands of tickets across the United States and abroad and has helped to launch the careers of top digital talent.  DigiTour has emerged as one of the fastest growing teen media brands out there today.  She’s been recently hailed as a ‘digital media mogul’ by Variety and named to both the Variety 2017 and 2016 Power of Women Impact Reports and the 2015 30 Digital Entertainment Execs to Watch.  As well as named one of 2017 Adweek’s Young Influentials.  Forbes has touted Valiando as “Bringing YouTube to Concert Halls.” She was also named as one of Cosmopolitan’s 2015 50 Fun and Fearless Women, and has received the Cynopsis Digital 2015 and 2017 Top Women in Digital Awards. In 2015, Viacom acquired a significant minority stake in the company along with additional investments from LionTree and Slow Ventures. Other investors include Ryan Seacrest, Advance Publications, Inc., the parent company of Condé Nast, Guy Oseary, and Ben Silverman.


In 2017, she and husband Chris Rojas partnered with Disney to form a digital first record label for the new generation, RMI.  Valiando Rojas was tapped as an advisor to new Bauer publication and J-14 offshoot, “Teen Boss” magazine.  She is a frequent speaker on digital entertainment and influencer marketing, and has emerged as one of the most sought after thought leaders on the subject of Gen Z. Valiando Rojas is currently writing her first book “Selfie Made” a how-to-guide on how to launch your online career as a creator or entrepreneur,  which is set to be released in 2018 by St. Martin’s Press.  Valiando Rojas is passionate about empowering leadership in young girls. She lives in Los Angeles with her husband and co-founder Chris, and their daughter Penny Lane.


Accolades & Awards


  • Adweek Young Influentials List
  • Cynopsis Top Women in Digital Award 


  • Variety's 30 Digital Execs to Watch
  • Variety's Power of Women, Impact Report


  • Cosmo, Fun Fearless 50 List
  • Cynopsis Media Top Women in Digital Award
  • BizBash Event Innovators List


  • Social Media Week LA: "Social 25"
  • 12 Most Influential People in Tech, You've Never Heard of, Popular Mechanics


  • LA Biz Journal, Top 20 in their 20's